Privacy Policy

This privacy policy describes how Linkuppharma Technologies, collects, uses, discloses, and protects personal and business information through Drugsverse Dawacloud.
By using the platform, you (User, Healthcare Provider, or Pharmacy, or Visitor) consent to the collection and use of information in accordance with this policy.

Scope

This policy applies to all users of our digital healthcare platform, including:

  • Licensed healthcare providers and pharmacies using our services for inventory management and medicine listings.
  • Individuals or organizations accessing our medicine search and discovery tools.
  • Visitors browsing our website or related applications.

Information we collect

Majorly, we collect two categories of data; Personal data and non-personal data.

Personal data

Information that can identify you directly or indirectly, including:

  • Full name, contact details (email, phone number, or addresses, location).
  • Professional registration number or license ID
  • Pharmacy or clinic business registration details and location.
  • Identification documents(for compliance verification).
  • Login credentials and account preferences.
  • Communication and correspondence records.

Non-personal data

Automatically collected information, such as:

  • Browser type, IP address, and device identifiers
  • Platform usage data(pages visited, features used, time spent)
  • Aggregated analytics and log data

How we use the information

We collect data to:

  • Verify provider and pharmacy licenses with the appropriate regulatory bodies.
  • Create, manage, and secure user accounts.
  • Provides access to platform features like medicine inventory, search, and discovery.
  • Facilitate communication between verified healthcare providers and users.
  • Improve platform performance, analytics, and user experience.
  • Enforce compliance with our Terms and Conditions and applicable laws.
  • Communicate important updates, service changes, or compliance notifications.

We do not sell or rent user data to third parties

Legal basis for processing

We process personal data under the following lawful bases:

  • Consent: You have given clear consent for specific processing purposes.
  • Contractual necessity: Data is required to provide the services you requested.
  • Legal obligation: Complying with the laws and healthcare regulations.
  • Legitimate interest: For fraud prevention, system security, and service improvement.

Data sharing and disclosure

We may share data only in the following circumstances:

  • With regulatory bodies: For verification of licenses or professional credentials.
  • With service providers: Trusted vendors who perform essential platform operations(hosting, analytics, messaging, or payments) under strict confidentiality agreements.
  • For legal compliance: When required by law, court order, or government request.
  • With your consent: When you authorize specific sharing or publication of your information.

Data retention

We retain user and provider data only as long as necessary to:

  • Fulfill the purpose outlined in this policy.
  • Comply with legal or regulatory obligations
  • Resolve disputes or enforce our agreements.

When data is no longer needed, it is securely deleted or anonymized

Data security

We implement robust technical and organizational measures, including:

  • Encrypted data storage and transmission (SSL/TLS).
  • Multi-factor authentication for provider accounts.
  • Regular system audits and vulnerability assessments.
  • Access controls and activity logging for sensitive data.

However, no system is completely secure, and we cannot guarantee absolute data security.

Cookies and tracking

Our platform uses cookies and similar technologies to:

  • Enable essential functionality
  • Analyze traffic and usage patterns
  • Remember user preferences.

You can manage or disable cookies in your browswer settings, though this may affect platform performance.

Children's privacy

Our services are not intended for minors under 18 years old. We do not knowingly collect personal data from minors. If we discover that a minor has submitted personal information, it will be deleted promptly.

International data transfers

If we transfer data outside Kenya(e.g to secure cloud servers), we ensure:

  • The destination country provides adequate data protection or.
  • Appropriate safeguards are in place, consistent with legal requirements.

Change to this policy

We may revise this privacy policy periodically, and change it. Continued use of the platform constitutes acceptance of the revised policy. If you have questions or complaints regarding this privacy policy, contact us.